Diligent Commerce & LogicSpot are now Unified.
We’re a London-based ecommerce agency with expertise in the premium jewellery sector. Trusted by leading brands like Boodles, Finnies Jewellers & Partridge Jewellers; we’ve tackled complex challenges - from crafting bespoke, showroom-like customer experiences to streamlining operational efficiencies.
Our award-winning work has transformed our clients’ businesses online, helping them grow and scale both in the UK and internationally. For brands looking to invest in a long-term vision, we provide the technical skill and industry insight to deliver impactful ecommerce solutions that drive real results.
"The focus on design and a shift to a user-friendly backend platform has really exceeded our expectations."
Laura Edwards - Digital marketing Manager - Boodles.
We share a long and collaborative relationship with Boodles and worked with them on a complete site overhaul to migrate them to Shopify, enhanced with omnichannel capabilities and an elevated digital experience. Our bespoke solutions, including a full re-design of their site and style guides and dynamic appointment booking, have positioned them for continued growth across global markets.
Shopify migration with omni-channel functionality
Custom design system development
Interactive UX enhancements
Full site redesign and optimization
The heritage jeweller, Finnies, entrusted us with a Shopify 2.0 migration, enriched with personalised touches and a sleek, luxurious design. Our tailored solutions, including a custom filter system and new photography guidelines, have positioned them for scalable growth and elevated their online customer experience.
Shopify 2.0 migration using Origin framework
Custom filter and search functionality
ERP integration
Digital design and photography style guide
We worked closely with Boodles on one of their top performing campaigns; A family journey. Our bespoke digital solutions, including interactive journey maps and mobile-optimised design, have elevated their online presence and showcased their family legacy campaign in a luxurious, engaging way.
Shopify Plus migration with interactive storytelling
Custom animations and infographics
Systems integration and technical consultation
Digital design and art direction
Free UX/CRO assessment
We’ll thoroughly review your customer journey and user experience and offer tailored recommendations based on industry best practices and our extensive experience with luxury and jewellery brands.
Request a free consultation
Do you have a specific challenge you’d like to discuss? Let us know, and we’ll arrange a consultation to explore solutions that address your unique needs.
Give us a call, jump on a chat or come by our office in London. Our door is always open.